Media Education Foundation

Over the past few years, Israel's ongoing military occupation of Palestinian territory and repeated invasions of the Gaza strip have triggered a fierce backlash against Israeli policies virtually everywhere in the world—except the United States. This documentary takes an eye-opening look at this critical exception, zeroing in on pro-Israel public relations efforts within the U.S.

Robert McChesney lays the blame for the US's current state of affairs squarely at the doors of the corporate boardrooms of big media, which far from delivering on their promises of more choice and more diversity, have organized a system characterized by a lack of competition, homogenization of opinion and formulaic programming.

Cultural theorist Stuart Hall offers an extended meditation on representation. Moving beyond the accuracy or inaccuracy of specific representations, Hall argues that the process of representation itself constitutes the very world it aims to represent, and explores how the shared language of a culture, its signs and images, provides a conceptual roadmap that gives meaning to the world rather than simply reflecting it. Hall's concern throughout is the centrality of culture to the shaping of our collective perceptions, and how the dynamics of media representation reproduce forms of symbolic power.

For years, debates have raged among scholars, politicians, and concerned parents about the effects of media violence on viewers. Too often these debates have fallen into simplistic battles between those who claim that media images directly cause violence and those who argue that activists exaggerate the impact of media exposure. Based on interviews conducted with George Gerbner before his death in 2005, the film urges us to think about media effects in more nuanced ways. In contrast to behaviorist models that see media violence as causing real-world violence, and limited effects models that question the impact of media altogether, Gerbner encourages us to move outside the frame of this debate to consider how the repetitive stories media tell constitute a pervasive cultural environment - a landscape of ritualized, often violent images that have the power to cultivate how we see and understand the world.

For years, right-wing politicians and pundits have repeatedly criticized the left for playing “the race card” and “the woman card.” This new film turns the tables and takes dead aim at the right’s own longstanding – but rarely discussed – deployment of white-male identity politics in American presidential elections. Ranging from Richard Nixon’s tough-talking, law-and-order campaign in 1968 to Donald Trump’s hyper-macho revival of the same fear-based appeals in 2020, "The Man Card" shows how the right has mobilized dominant ideas about manhood and enacted a deliberate strategy to frame Democrats and liberals as soft, brand the Republican Party as the party of “real men,” and position conservatives as defenders of white male power and authority in the face of transformative demographic change and ongoing struggles for racial, gender, and sexual equality.

Video and computer games represent a $6 billion a year industry. One out of every ten households in American owns a Sony Playstation. Children who own video game equipment play an average of ten hours per week. And yet, despite capturing the attention of millions of children worldwide, video games remain one of the least scrutinized cultural industries. Game Over is the first educational documentary to address the fastest growing segment of the media through engaging questions of gender, race and violence. Game Over offers a refreshing dialogue about the complex and controversial topic of video game violence, and is designed to encourage high school and college students to think critically about the video games they play. - See more at: http://www.mediaed.org/cgi-bin/commerce.cgi?preadd=action&key=205#sthash.f6Cram5T.dpuf

bell hooks is one of America's most accessible public intellectuals. In this two-part video, extensively illustrated with many of the images under analysis, she makes a compelling argument for the transformative power of cultural criticism.

Jean Kilbourne's pioneering work helped develop and popularize the study of gender representation in advertising. Her award-winning Killing us Softly films have influenced millions of college and high school students across two generations and on an international scale. In this important new film, Kilbourne reviews if and how the image of women in advertising has changed over the last 20 years. With wit and warmth, Kilbourne uses over 160 ads and TV commercials to critique advertising's image of women. By fostering creative and productive dialogue, she invites viewers to look at familiar images in a new way, that moves and empowers them to take action.

Social and developmental psychologist and author Lynn Phillips explores the line between consent and coercion in this thought-provoking look at popular culture and the ways real girls and women navigate their heterosexual relationships and hookups.

NFL veteran Don McPherson examines how definitions of masculinity adversely affect women and create "blind spots" that hinder the healthy development of men. Using examples from his own life, and generously illustrated with clips from motion pictures, McPherson leads us beyond the blind spots of traditional masculinity and toward solutions that engage men in dialogue.

The hallmarks of popular music - artist independence and diversity of voices - are threatened by a contracting marketplace of record companies, radio ownership and playlists, as well as increased use in advertising. Big-name artists, historians and economists explain how popular music is produced and marketed and critique its current state.

Consumer capitalism dominates our economy, our politics, and our culture, even though a growing body of research suggests it may be well past its sell-by date. In this illustrated presentation based on his latest critically acclaimed book, media scholar Justin Lewis makes a compelling case that consumer capitalism can no longer deliver on its promise of enhancing quality of life, and argues that changing direction will require changing our media system and our cultural environment. After showing how consumer capitalism has become economically and environmentally unsustainable, Lewis explores how our cultural and information industries make it difficult to envision other forms of human progress by limiting critical thinking and keeping us locked in a cycle of consumption. And he argues that change will only be possible if we take culture seriously and transform the very way we organize our media and communications systems.

What do popular television makeover programs like What Not to Wear, The Biggest Loser, Queer Eye for the Straight Guy, and The Swan tell us about how to look and feel? What do they tell us about what a good life looks like in contemporary America? This new film based on Katherine Sender's book The Makeover explores these questions against the backdrop of American ideals of self-invention and upward mobility. Asking what it means to be an authentic self in an increasingly mediated world -- to be both ordinary and special, to be happy with who we are while always wanting something better -- Brand New You shows how the interventions featured in makeover shows, from weight loss to cosmetic surgery, reproduce conventional norms of physical attractiveness and success.

THE GREAT WHITE HOAX, featuring acclaimed anti-racist educator and author Tim Wise, explores how American political leaders of both parties have been tapping into white anxiety, stoking white grievance, and scapegoating people of color for decades to divide and conquer working class voters and shore up political support.

Arguing that advertising not only sells things, but also ideas about the world, media scholar Sut Jhally offers a blistering analysis of commercial culture's inability to let go of reactionary gender representations. Jhally's starting point is the breakthrough work of the late sociologist Erving Goffman, whose 1959 book The Presentation of the Self in Everyday Life prefigured the growing field of performance studies. Jhally applies Goffman's analysis of the body in print advertising to hundreds of print ads today, uncovering an astonishing pattern of regressive and destructive gender codes. By looking beyond advertising as a medium that simply sells products, and beyond analyses of gender that tend to focus on either biology or objectification, The Codes of Gender offers important insights into the social construction of masculinity and femininity, the relationship between gender and power, and the everyday performance of cultural norms.

Sports media scholars look at the persistence of heterosexism and homophobia in perpetuating gender stereotypes. They argue for new media images which fairly and accurately depict the strength and competence of female athletes.

How did the rise of LGBTQ visibility, political progress, and digital technologies in the 2000s come together to offer the abundance of complex queer and transgender representations we see today? Media scholar Katherine Sender shows how LGBTQ visibility and political progress have combined with new digital media technologies and television platforms to produce an increasingly complex range of queer and transgender representations.

In this highly anticipated update of the influential and widely acclaimed Tough Guise, pioneering anti-violence educator and cultural theorist Jackson Katz argues that the ongoing epidemic of men's violence in America is rooted in our inability as a society to move beyond outmoded ideals of manhood.

Focusing directly on the world of commercial images, Sut Jhally asks some basic questions about the cultural messages emanating from this market-based view of the world: Do our present arrangements deliver what they claim -- happiness and satisfaction? Can we think about our collective as well as our private interests? And, can we think long-term as well as short-term?

In White Like Me, anti-racist educator Tim Wise explores race and racism in the US through the lens of whiteness and white privilege.