Marithé et François Girbaud

A rare short done in much of the same vein of “Puissance de la Parole”, where there is no shortage of cross-dissolve and rapid montage effects. Here, the sources are between fashion clips, street footage, and a number of paintings, to which Godard narrates the implications of what is being seen.

This commercial entry directed by veteran Jean-Luc Godard promoting jeans company Marithé et François Girbaud presents a couple appearing on a beach in repeated moments over and over with some variations during their exchange and their dialogues.

A commercial by Marithé and François Girbaud's jeans company directed by filmmaker Jean-Luc Godard. In this entry, JLG presents a couple looking at classical drawings and paintings quarreling about something. Later on, it's revealed the product being advertised.